Why Do You Need PPC?
Pay Per Click Advertising are the best way for your business to get online conversions, increase visibility in the online world and meet lead generation requirements.
Our PPC Process
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Different Types of PPC Advertising
Search Ads
Search advertising is the most common form of paid search marketing. Search ads appear to prospects who are already looking for your industry or brand offerings online. These pay per click ads are suitable for short sales cycles or one-time campaign promotions. Our pay per click advertising firm recommends search advertising to businesses aiming to acquire strong, high-quality leads from new customers.
Display Ads
Display advertising is known for its effectiveness in reaching more than 90 percent of online users. Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users’ attention and convince them to take action. Our pay per click advertising agency recommends display advertising to companies with lengthy sales cycles and niche or luxury customers.
Social Media Ads
Social media paid advertising is the fastest-growing segment of pay per click advertising services. Social ads appear on social media platforms, such as Facebook, LinkedIn and Twitter. They are programmed to reach prospects based on their hobbies, networks and interests, among other factors. Social media advertising is suitable for brands with an active social media presence and highly-targeted customers.
Re marketing Ads
Remarketing is one of the best ways to reach high-converting customers and double your turnovers. Remarketing ads remind people who have already visited your website to come back and compel them to convert. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments. Our PPC marketing team produce significant results with your PPC campaign.
Google Shopping Ads
This ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone’s website. Our PPC agency recommends Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.
YouTube Ads
YouTube ads are also called In-stream ads. These are pay-per-click ads that appear on YouTube search results, YouTube videos and video partners on Display Network. YouTube ads present your brand in a unique and memorable way. Recently, Facebook has launched in-stream ads, allowing companies to place advertisements in the best slots and natural breaks in video content.
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Our Pay Per Click Advertising Services Include:
Analysis & Strategy
A thorough analysis of the business website, the competition, and the market is required for framing a PPC strategy that works. Our experts make sure that they carry out an in-depth study of parameters such as the business goals, user metrics, and competitor strategy. We analyze key parameters such as cost per click, cost per acquisition, conversion rate optimization, and revenue and create a campaign to match the client requirements.
Keyword Targeting
The choice of the right keywords is imperative to the success of a paid ad campaign. As a Google Certified PPC Adwords Agency, we carry out an exhaustive keyword research and pick the ones that drive targeted traffic to the client’s business. In addition to Google Adwords, we use Bing, Linkedin, Facebook, Twitter, and Yahoo ads for maximizing your business reach.
Landing Page Design
Landing pages play a key role in the conversion process as they are the first impression that a user gets as he comes to the business website. At Orange Mantra, we know our landing pages and design them to drive users to convert. Our PPC Services encompass designing of custom and campaign-specific landing pages, along with constant A/B testing, tracking and analysis, and CRM tagging.
Campaign Launch
Once the targeted keywords have been ascertained and the landing page has been designed, the campaign is all set to be launched. We design an optimal bid strategy, bidding on the best keywords to get your business on the top. Additionally, we help you create compelling copy that is optimized for display too. Our experts also work on campaign schedule to make sure that they run at the right time. We include retargeting and remarketing in our services so that your business does not lose valuable leads.
Audit and Analysis
A PPC Advertising requires proactive management with constant keyword audits and data analysis. We consistently optimize and manage your campaign as a part of our PPC management services. We perform regular keyword audits, researching the business keywords as well as the competitive ones. Our experts tweak them for optimizing your campaign for a lower cost per conversion.
Advanced Reporting
Another feature of an effective PPC campaign is reporting as the client is entitled to know about the value it is delivering. Our marketing specialists provide advanced reporting about the progress of the campaign on a periodic basis. The reports contain all the relevant details about the campaign, such as the data related to total clicks, conversions, and more.
SEO-Experts is a leading PPC Advertising company that uses paid search to drive sales for your business. Whether you want to increase conversions, website traffic, or both, our tech-enabled PPC services will help you achieve your goals, plus measure and maximize your ROI from PPC.
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Sir Pobon
CEO, Pranklin Agency
Sir Pobon
CEO, Pranklin Agency
Sir Pobon
CEO, Pranklin Agency
Sir Pobon
Finance Head
Sir Pobon
Finance Head